January jinx at the Box office: Real or myth? Will Border 2 break it? – Exclusive

Bollywood’s ‘January jinx’ persists, with recent releases like ‘Ikkis’ and ‘The Raja Saab’ underperforming. While trade experts acknowledge the trend, they emphasize content is king. Exceptions like ‘Uri’ and ‘Pathaan’ highlight Republic Day’s potential. All eyes are now on ‘Border 2’ to potentially break this year’s box office slump.