When you think of technology, the one name that pops up in the head is Bill Gates. But, not just him, his youngest daughter, Phoebe Gates is making her own position in the world of technology and marketing. In 2024, she got a lot of attention when she co-founded Phia, a sustainable fashion and e-commerce startup, with her former Stanford roommate, Sophia Kianni. Recently, she shared an interesting ChatGPT ‘hack’ that she and Sophia use almost every day to create viral video content.
Phoebe Gates’ ChatGPT ‘hack’
Recently, Phoebe appeared on The Burnouts Podcast, where she revealed that she uses ChatGPT almost every single day to help with marketing for her company, Phia. She said that she uses ‘reverse engineering’ technique with ChatGPT to understand and create viral videos. She shared that instead of making the video from scratch, she and Sophia watch popular Instagram and TikTok videos and note down their important points like, how it starts, the middle and its end. Then they give this information to ChatGPT to analyze what makes those videos work so well. Using that pattern, they ask ChatGPT to write new video scripts. This saves time and creates content that is capable of going viral. Phoebe Gates also said that, “I use AI almost every single day, and it supercharges me.” Sophia Kianni said:
“You should not be starting anything from scratch. The internet exists for a reason.”